Rachana Soni brings over 15 years of extensive commercial, retail, and management expertise to the leadership team. An accomplished professional, she has held key roles with renowned global organizations such as Tata Consultancy Services and Citigroup, gaining valuable experience across business operations, client management, and strategic growth initiatives. Holding an M.Com and an MBA from the prestigious Jamnalal Bajaj Institute of Management Studies, Rachana spearheads the retail expansion and small-business enterprise divisions at I-Serve, driving sustainable growth, operational excellence, and market development.Her strategic focus centres on decoding customer needs, demystifying complex policy language, and delivering optimal, stress-free insurance deployments.